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Frequently asked questions

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Is my business right for intu Accelerate?

We want to help startups take their business to the next level through collaboration with intu. We’re interested in all startups that can help us, in one or more of the categories described. Your startup needn’t be at the very beginning of its journey. Maybe you have a product already, maybe you even have paying customers. If you feel that your startup could benefit from working with intu then we’d love to receive your application.

When’s the deadline for applying?

Applications will open soon. In the meantime please register your interest on the contact page , and we’ll be in touch

What info do I need to provide in my application?

We ask you for information about you, your product or service, your team and your company. Don’t hold back, let us know how great you are!

Is there a minimum age?

You must be at least 18 years old to enter intu Accelerate.

I don’t live in the UK, can I apply?

Of course! The best innovations can come from anywhere. Bear in mind that you may need a visa to participate in the accelerator and that you will be required to travel to the UK during the programme.


Is intu Accelerate like other accelerators?

We believe we are different. We’ll provide your business with opportunities to:

Trial your product with intu
Access to funding from intu and L Marks
Receive mentoring from Senior intu Executives
Gain insights from subject matter experts through a top-notch education programme

What is the process?

The programme has 4 stages:

1. Apply
2. Pitch
3. Programme
4. Demo

See our timeline for more info.

When is the intu Accelerate programme running?

Next programme timeline to be announced soon. Please register your interest on the contact page in the meantime, and we’ll be in touch

Where is intu Accelerate?

intu Accelerate is at intu’s headquarters in central London (UK)

Where will the mentors come from?

Mentors will include senior executives from intu, experts within intu companies, entrepreneurs and external subject matter experts. We tailor the mentoring experience to cater to your requirements – this will be agreed at the beginning of the programme.

What does the day-to-day look like at intu Accelerate?

intu Accelerate’s itinerary is designed to help you create game-changing products. You’ll accelerate your working to rapidly develop your product, receiving essential guidance on key decisions in real time from your mentors. Each startup’s experience on the programme will be unique – we tailor the mentoring and education programmes to meet your business’ specific needs.

How much will intu and L Marks invest in my business?

We are looking to make early-stage investments. Each participant will receive a bespoke investment offer before joining the programme.

How much equity will intu and L Marks take in my startup?

There is no minimum equity requirement tied to the programme. The terms of each investment will be made using a mutually agreed valuation of your business.

Do I have to agree investment terms before joining the programme?

Yes, we’ll ask that you come to an agreement with us before the start of the programme.

When will I receive investment from intu and L Marks?

Investments will be finalised at the end of the programme.

Will intu and L Marks invest in every company that joins the programme?

We will agree investment terms with all the participating startups, however we will decide which startups we invest in at the end of the programme.